Magnus is a renowned author, global speaker and thought-leader in the field of marketing automation, with a particular focus on advanced integration, marketing with artificial intelligence, and how data and insights from Internet-connected devices can drive marketing automation logic.
Magnus has spent the past 20+ years in the global software industry, focusing on marketing the Internet-of-Things technology in the semiconductor chip industry.
He co-founded an international software company that built and maintained a distributor network in 50 countries. He now concentrates his efforts on helping companies advance and grow their business by sharing his knowledge as an independent consultant.
Magnus has published many popular books on Internet
marketing, Marketing Automation, Entrepreneurship, Internet-of-Things and Artificial intelligence. His latest book, released in 2018, is entitled ‘Data-Driven Marketing with Artificial Intelligence: Harness the Power of Predictive Marketing and Machine
Magnus currently resides in Sweden and is a sought-after speaker for
seminars and conferences in Japan, South Korea, Taiwan, throughout Europe and the USA. He’s is also the founder and author of the blog www.unemyr.com/blog a leading source for marketing automation and AI.
Key Points in The Interview
[4:09] The Difference Between Basic Marketing Automation and Advanced Marketing Automation.
[8:15] Will Artificial Intelligence Disrupt Markets?
[10:05] Is Using A.I (Artificial Intelligence) An Advantage?
[12:13] Peoples Change Of Behavior Will Be Picked Up By The A.I Algorithm.
[13:00] Are Marketing Jobs Going To Be Taken Over By A.I?